Some of Badass Builders’ clients are chomping at the bit, thrilled to push forward with a full-on internet marketing campaign.  Some have only recently become convinced that they need a website.  If you’re new to the online business world, here’s a quick primer on why internet marketing is so effective.1.  It’s cheap.  For a fraction of a traditional marketing budget, you can have a long-lasting, many pronged internet marketing campaign that reaches even more of your target audience.

How can that be, you might wonder.  Keep reading.

2.  Internet Marketing is flexible.  It can start or stop on a dime.  You can apply specific cost limits.  You can pick and choose which tactics you want to try, then change them based on results.

3.  It’s very easy to track results.  You can count hits on your website, track search engine ranking, follow trends in your conversion, or if all that is Greek to you, you can quickly and easily see what works and what doesn’t.   That way, you won’t waste money on tactics that don’t work.

4. Conversion is instantaneous.  With the internet, consumers have the power to make a purchase immediately.  They don’t need to see an ad, remember it, hop in the car, drive to the store and buy.  They can buy the first moment the decide to do so.

That just about covers it.  As always, please give us a call or send an email if there’s any question we can answer.  And feel free to use this content, just link to us and give us credit.